DAMAC Owner Hussain Sajwani Always Knew He Would Be Successful

Hussain Sajwani learned as a boy in Dubai the value of hard work and working towards a goal. He helped his father after school in the family variety store business where he worked long hours and he had a goal to be a professional person, not a businessman, so he would be able to work regular hours.

As time went on, his objectives changed towards becoming a businessman as he discovered a good source of cheap candy which he was able to sell to his schoolmates for a good profit. He had learned that when he controlled the outcome it was worth the time that he put in to achieve that objective.

After graduating from the University of Washington in the United States, Sajwani returned to Dubai. He started a catering business where he sold meals to the US Military Forces stationed in the region during the Gulf Wars. Not only was the business extremely successful, but he made many international contacts that were to help him a great deal in later business relationships.

In 2002, Sajwani founded DAMAC Properties, Inc., which was a real estate and management company. The United Arab Republic had just made the decision to allow foreigners to be able to purchase land in the UAE and live there. Sajwani anticipated a boom in real estate and he planned accordingly.

His specialty was high-end luxury accommodations for residential, commercial, and recreational purposes and as it turned out he was absolutely correct. He was an exceptional promoter and he advertised heavily throughout the area until there were few who were unfamiliar with DAMAC and Sajwani. His slogan of, “A New Bently For Every New Luxury Apartment” was typical of the style of advertisement that he promoted.

His advertising was very successful as his first apartment project was completely sold out before any construction on the property had even begun. Sajwani knew that many individuals would be immigrating to the UAE who had money and who would be looking for luxurious places to live and work. Sajwani even partnered with Donald Trump prior to the US Presidential Election to build Trump golf courses at several of DAMAC’s resorts.

DAMAC Owner Hussain Sajwani is a wonderful example of planning towards an objective, seeing it through and building upon the original framework of the plan.

From this source: https://ebizine.com/damac-owner-and-uae-billionaire-hussain-sajwani/

Leave a Comment